Amsterdam-based ‘all-in-one’ sports membership startup OneFit has acquired German competitor Kurspass, based in Cologne, which will be renamed OneFit, reported RTL. Financial details of the deal were not disclosed.
OneFit, founded by Serge Brabander and Camille Richardson in 2013, provides a platform and membership card that gives access to 147 different gyms and studios in Amsterdam, The Hague and Utrecht.
Likewise, Kurspass promotes itself as “Eine Karte für ganz Köln,” one card for all of Cologne. Its members can select from more than 150 courses throughout the city with unlimited training choices.
“Cologne is ideal because it is a young and sporty city,”Brabander commented. He further added that German Sport University Cologne, “the largest sports university in Europe,” is also based there.
From a variety of yoga styles, Pilates, Crossfit, dance, fitness, martial arts, outdoor sports, meditation and much more, Kurspass members can visit the best training courses in Cologne for € 65 per month. Each participating studio may be used by a memebr up to three times a month.
“We are no fitness junkies but raised the question why something like OneFit did not exist. We both love sports but are quiet easily bored doing the same thing over and over. That’s why we started OneFit,” said co-founders Brabander and Richardson.
OneFit Unlimited is the only ‘all-in-one’ sports membership club in Holland, the company says. For € 59 per month members have unlimited access to the best fitness clubs, yoga studios and many other “amazing gyms and studios.” The company is said to have thousands of members in Amsterdam.
OneFit is the largest health and fitness network in Holland, the startup says. “One system, access anywhere. You choose, everyday something different if you like. Anytime, anywhere. 24/7 online, no contract or entrance fees.”
Photo: OneFit co-founders Serge Brabander and Camille Richardson.